Proposition Development
Agile Insights
Food & Drink Insights
Banter
Our Clients
About Us

propositionB

Proposition Development
Agile Insights
Food & Drink Insights
Banter
Our Clients
About Us
MAking The Jump.jpg

Banter

Our blogs and other thoughts

Featured
Want to achieve global scale? Stop what you're doing and try new ways of working.
Aug 23, 2018
Want to achieve global scale? Stop what you're doing and try new ways of working.
Aug 23, 2018

Prop B Case Study - arbnco

Aug 23, 2018
Winning shelf-space outside of Scotland…taking on the local brands
May 30, 2018
Winning shelf-space outside of Scotland…taking on the local brands
May 30, 2018

Present a convincing trade argument, with evidence, to the large retailers.

May 30, 2018
Why NPD in the Food & Drink sector creates churn, not growth
May 11, 2018
Why NPD in the Food & Drink sector creates churn, not growth
May 11, 2018

From family-run SMEs to global monsters, we hear this time and again – “innovation” being measured by the number of new flavours and pack sizes.

May 11, 2018
Are you sure that customers are going to buy your new product?
May 8, 2018
Are you sure that customers are going to buy your new product?
May 8, 2018

We’re helping Food & Drink SMEs take a different approach to insight and innovation – getting true customer insight, not just market data.

May 8, 2018
Market Research is pointless for food & drink innovators…
Apr 19, 2018
Market Research is pointless for food & drink innovators…
Apr 19, 2018

…IF IT’S NOT BACKED UP WITH REAL CUSTOMER INSIGHT.

Apr 19, 2018
Too smart to ask your customers….?
Nov 24, 2017
Too smart to ask your customers….?
Nov 24, 2017

Understanding the true needs and challenges that customers face is key to creating a successful proposition, yet very few businesses get their customers properly involved in the process. Why is this?

Nov 24, 2017
PB, Proposition Builder – an end-to-end innovation process for SMEs
Nov 1, 2017
PB, Proposition Builder – an end-to-end innovation process for SMEs
Nov 1, 2017

We’re proud to announce PB, an end-to-end innovation process based on the challenges and experiences of our clients.

Nov 1, 2017
CEOs – how can we unblock innovation within SMEs?
Oct 26, 2017
CEOs – how can we unblock innovation within SMEs?
Oct 26, 2017

Why is innovation such a problem for many SMEs?

Oct 26, 2017


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Proposition B

Edinburgh, Scotland

Copyright 2018 Prop B. All rights reserved.

A company registered in Scotland No. SC527501

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